A delegation from the Shandong and Guangdong Feed Associations visited Xuru Group to jointly explore pathways for high-quality development in the industry!
Release time:
2026-01-26
On the morning of October 22, 2025, as autumn deepened, delegations from the feed associations of Shandong and Guangdong—driven by their enthusiasm and anticipation for industry development—gathered at Xurui Group for a visit and exchange. The purpose was to build a cross-regional communication bridge within the industry and jointly discuss the future direction of the feed industry.
On the morning of October 22, 2025, as autumn’s charm was at its peak, delegations from the feed associations of Shandong and Guangdong—driven by their enthusiasm and anticipation for industry development—gathered at Xurui Group for a visit and exchange. The purpose was to build a cross-regional communication bridge within the industry and jointly discuss the future direction of the feed industry. Zhou Zhiyou, President of the Group, along with his senior management team, warmly and sincerely welcomed the guests from afar and accompanied them throughout the entire visit and exchange.
The delegation first entered the Group’s cultural exhibition hall, where they learned about Xuru Group’s journey—from its humble beginnings to its current thriving development. The exhibition hall comprehensively showcased the Group’s developmental milestones, corporate culture, and diversified industrial layout. From its inception to steady growth amid market competition, and now its prominent position in the feed industry, every step has been imbued with the wisdom and hard work of Xuru’s employees. The members of the delegation listened attentively, pausing frequently to take a closer look, gaining a more direct and profound understanding of Xuru Group’s deep cultural heritage and clear development strategy.
Subsequently, the delegation conducted an industry exchange on the third floor of Xubairui’s R&D Center, engaging in a lively and in-depth discussion centered on key issues such as the current state of the feed industry, quality management, and market sales. During the exchange, the delegation highly praised Xubairui’s strong technological R&D capabilities and its comprehensive, end-to-end control system. In particular, they noted that Xubairui has already reached an industry-leading level in terms of production capacity, technological innovation, and quality control within the feed sector. The company’s advanced production equipment, professional R&D team, and stringent quality management system provide robust guarantees for the high quality of its feed products.
This visit has laid the foundation for exchanges between Xuru Group and feed enterprises in the two regions. In the future, all parties are expected to deepen cooperation in areas such as technological R&D, market expansion, and resource sharing, jointly promoting high-quality development of the industry. Xuru Group will also uphold the principles of innovation, quality, and win-win collaboration, enhance its core competitiveness, and work hand-in-hand with industry peers to create a brighter future.
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